CV / English / Head of Digital Marketing

Alex Mercer

Email: [email protected] Phone: +123 456 7890 Location: 42 Digital Lane, Tech City, Innovation State

Dynamic and results-oriented Head of Digital Marketing with over 10 years of comprehensive experience in developing and executing all aspects of digital marketing strategies to drive online presence, brand recognition, and ultimate success. Expert in leveraging digital technologies, analytical approaches, and marketing trends to increase market share. Proven leadership in managing diverse teams toward achieving outstanding marketing milestones.

• Strategic Planning & Execution
• Digital Marketing Campaigns
• SEO & SEM
• Social Media Management & Analytics
• Brand & Content Strategy
• Team Leadership & Development
• Budget Management & Allocation
• E-commerce Strategies
• Customer Relationship Management
• Market Research & Competitive Analysis

• Certifications:
  • Google Analytics Certified
  • HubSpot Content Marketing Certification
  • Facebook Blueprint Certification
• Technologies:
  • Proficiency in SEO and SEM tools (SEMrush, Ahrefs)
  • Experienced with CMS (WordPress, Joomla)
  • Advanced user of CRM software (Salesforce, Zoho CRM)
  • Skilled in data analysis and visualization tools (Tableau, Google Data Studio)

XYZ Digital Solutions, Innovation State

Head of Digital Marketing Jan 2018 - Present - Spearheaded digital marketing strategies that increased the company's market share by 25% - Led and mentored a team of 15 marketing professionals in executing campaign strategies that enhanced brand awareness and customer engagement - Oversaw the digital marketing budget, achieving a 20% reduction in costs while improving campaign effectiveness by 30%

ABC Tech Innovations, Tech City

Senior Digital Marketing Manager May 2013 - Dec 2017 - Developed and implemented comprehensive digital marketing plans that resulted in a 35% increase in web traffic - Managed cross-functional teams to launch successful SEO, PPC, and email marketing campaigns - Coordinated with the sales team to align marketing strategies with sales objectives, increasing leads by 40%

• MBA, Marketing and Digital Innovation University of Digital Arts, Innovation State, 2011 - 2013
• Bachelor of Science in Marketing Tech City University, Innovation State, 2007 - 2011

• Jane Smith Former CEO, XYZ Digital Solutions Email: [email protected] Phone: +123 987 6540

• Brian Turner Marketing Director, ABC Tech Innovations Email: [email protected] Phone: +123 654 3210