CV / English / Vice President of Digital Marketing
Alex Mercer
Address: 4542 Sunbeam Road, New Cityland, CA 91010 Phone: (555) 123-4567 Email: [email protected]
Dynamic and results-oriented Vice President of Digital Marketing with over 15 years of comprehensive experience in developing successful, ROI-driven digital marketing strategies for global brands. Adept at leading high-performance teams to exceed company goals through innovative campaigns, meticulous market analysis, and a deep understanding of digital marketing tools and trends. Proven track record in increasing online presence, customer engagement, and revenue.
- Digital Marketing Strategy
- Brand Development and Management
- SEO & SEM
- Data Analytics and Market Research
- Content Strategy and Marketing
- Social Media Marketing and Optimization
- PPC Campaign Management
- Budgeting and Resource Allocation
- Team Leadership and Development
- Digital Transformation
- Google Analytics, Google Ads, SEMrush, Ahrefs
- Salesforce Marketing Cloud
- Adobe Creative Suite
- Certified Digital Marketing Professional (CDMP)
- Project Management Professional (PMP) Certification
Experience
Senior Director of Digital Marketing Tech Solutions Inc., New Cityland, CA January 2018 - Present - Spearheaded digital marketing strategies that increased company revenue by 40% within two years. - Led a team of 50+ marketing professionals, fostering a culture of continuous improvement and innovation. - Successfully launched a multi-platform digital campaign that enhanced brand visibility and market penetration in new geographies.
Digital Marketing Manager Innovate Digital, San Francisco, CA June 2010 - December 2017 - Managed digital marketing initiatives, including SEO, PPC, email marketing, and social media, resulting in a 25% increase in web traffic and customer acquisition. - Coordinated with cross-functional teams to develop integrated marketing strategies. - Conducted comprehensive market research to identify trends and adjust marketing strategies accordingly.
Education and Training
MBA, Marketing Concentration University of California, Berkeley, CA Graduated: May 2008
Bachelor of Science in Business Administration University of Southern California, Los Angeles, CA Graduated: May 2005
Referees
Jordan Lee CEO, Tech Solutions Inc. Email: [email protected] Phone: (555) 654-3210
Samantha Reed Former Supervisor, Innovate Digital Email: [email protected] Phone: (555) 987-6543