CV / English / Consumer Insights Manager

Emily Carter

• Email: [email protected]
• Phone: +1 (555) 123-4567
• Address: 123 Marketing Drive, Insight City, IN 45678

Dynamic and results-oriented Consumer Insights Manager with over 8 years of experience in translating complex consumer data into actionable insights to drive strategic business decisions. Proven track record in leading market research projects, enhancing customer experience, and significantly contributing to the growth and profitability of organizations. Adept at cross-functional collaboration, data analysis, and presenting findings to stakeholders at all levels.

Core Competencies

• Market Research & Analysis
• Consumer Behavior Analysis
• Data Interpretation & Visualization
• Strategic Planning & Execution
• Project Management
• Team Leadership & Development
• Excellent Communication Skills
• Agile & Scrum Methodologies

Technologies and Certifications

• Proficient in SPSS, Google Analytics, and Tableau
• Certified Market Research Professional (CMRP)
• Agile Certified Practitioner (PMI-ACP)
• Advanced Excel Skills
• Working knowledge of SQL and Python for analytics

Professional Experience

Senior Consumer Insights Analyst ABC Corp, Insight City, IN January 2018 - Present - Led a team of analysts in conducting market research and analysis to identify trends, opportunities, and challenges within the consumer market. - Played a pivotal role in increasing customer satisfaction by 20% through targeted insights. - Designed and implemented a consumer feedback system that reduced product development cycles by 15%.

Market Research Analyst XYZ Inc., Marketingtown, MK June 2015 - December 2017 - Conducted extensive market research projects, including surveys, focus groups, and competitive analysis. - Successfully identified key consumer segments, contributing to a 10% increase in market share. - Developed and presented regular reports on market trends and consumer behavior to senior management.

Education and Training

Master of Business Administration (MBA), Marketing Concentration University of Marketing Innovations, Insight City, IN Graduated: May 2015

Bachelor of Science in Psychology University of Behavioral Studies, Insight City, IN Graduated: May 2013

Referees

Jane Smith Director of Marketing ABC Corp Email: [email protected]

Michael Brown Senior Market Research Manager XYZ Inc. Email: [email protected]