CV / English / Digital Campaign Manager
Person Information
- Name: Alex Mercer
- Address: 467 Digital Lane, Tech City, TC 46780
- Phone: +123 456 7890
- Email: [email protected]
- LinkedIn: linkedin.com/in/alexmercerdigital
Brief
A dynamic and results-oriented Digital Campaign Manager with over 5 years of experience in designing, implementing, and optimizing digital marketing campaigns across various platforms. Demonstrated ability to increase revenue, enhance brand visibility, and drive web traffic through strategic use of social media, PPC, SEO, and content marketing. Adept at data analysis, A/B testing, and leveraging analytics to inform marketing strategies. Committed to staying at the forefront of digital marketing trends and technologies.
Core Competencies
- Digital Marketing Strategies
- Campaign Management & Optimization
- SEO & SEM
- Social Media Marketing
- Content Strategy & Development
- Email Marketing
- A/B Testing & Analytics
- Budget Management & Allocation
- Team Leadership & Collaboration
Technologies and Certifications
- Google Analytics Certified
- Google Ads Certified
- Proficient in Adobe Creative Suite
- Experienced in CRM software (Salesforce, HubSpot)
- Proficient in CMS (WordPress, Joomla)
- Skilled with SEO tools (SEMRush, Moz, Ahrefs)
Professional Experience
Digital Campaign Manager - Tech Innovations Inc., Tech City | March 2019 - Present
- Led a team of 5 in planning and executing digital marketing campaigns that resulted in a 40% increase in web traffic.
- Managed an annual marketing budget of over $500k, ensuring optimal allocation across various digital channels.
Marketing Analyst - Web Dynamics, Online | June 2016 - February 2019
- Conducted comprehensive market research to identify and capitalize on current trends, increasing customer engagement by 25%.
- Developed and implemented an SEO strategy that boosted website visibility and organic search rankings by 35%.
Education and Training
- Bachelor of Science in Marketing, University of Digital Arts, Tech City, 2011 - 2015
- Digital Marketing Bootcamp, Online Course by Digital Marketing Institute, 2016
Referees
Available upon request.