CV / English / Director of Content Strategy

Sylvia Marlowe

• Address: 125 Innovation Drive, Creativity City, NY 11225
• Phone: (555) 123-4567
• Email: [email protected]
• LinkedIn: linkedin.com/in/sylviamarlowe

Dynamic Director of Content Strategy with over 10 years of experience in planning and executing comprehensive content strategies that drive engagement and conversion. Proven track record in leading content teams to achieve exceptional performance through strategic planning, data-driven decision making, and cutting-edge content innovations. Passionate about storytelling, brand building, and leveraging analytics to drive content excellence.

Core Competencies

• Content Strategy Development
• Editorial Leadership
• SEO & Content Optimization
• Team Building and Leadership
• Data Analysis and Performance Metrics
• Brand Messaging and Positioning
• Audience Development
• Multi-platform Content Creation
• Budget Management

Technologies and Certifications

• CMS Tools: WordPress, Drupal, Joomla
• SEO Tools: SEMrush, Ahrefs, Google Analytics
• Design Tools: Adobe Creative Suite, Canva
• Certifications:
  • Content Marketing Institute Certification
  • Google Analytics Certified Professional

Professional Experience

Lead Content Strategist Creative Dynamos Inc., New York, NY January 2017 – Present - Led the transformation of the company’s content strategy, achieving a 40% increase in web traffic and a 25% increase in conversion rates. - Directed a team of 15 content creators, strategists, and designers, fostering a culture of creativity and performance excellence. - Implemented a data-driven content calendar that resulted in a 20% increase in audience engagement across all platforms.

Content Manager Innovative Solutions Corp., Brooklyn, NY June 2012 – December 2016 - Developed and executed a content strategy that increased organic search traffic by 30%. - Managed editorial calendar and content production for a team of 10 writers and designers. - Collaborated with the marketing team to ensure brand consistency and effectiveness of content-driven campaigns.

Education and Training

Master of Arts in Digital Media University of New York, NY Graduated: May 2012

Bachelor of Arts in Communication Columbia College, New York, NY Graduated: May 2010

Referees

Jessica Grant Senior Marketing Director Innovative Solutions Corp. Email: [email protected]

David Chen CEO Creative Dynamos Inc. Email: [email protected]